Industry News of the Day for October 11, 2023

By iDEA | October 11, 2023

Industry News

  • Legal Sports Report: Penn, Disney Talk ESPN Bet Details With Investors At G2E Conference
    • Investors and analysts interested inPenn Entertainment and Disney heard more about the plans for ESPN Bet at the G2E conference Monday in Las Vegas. Penn CEO Jay Snowden and ESPN VP of sports betting and fantasy Mike Morrison gave some additional color about the new partnership. ESPN Bet is expected to launch in November as Penn works behind the scenes to rebrand Barstool Sportsbook. Snowden previously said that launch should be before Thanksgiving, meaning the app should be live for at least seven weeks of regular season NFL betting before the playoffs start in mid-January.
  • Gaming Today: Spectrum Gaming Group Predicts 2024 Gambling Industry Trends
    • Spectrum Gaming Group’s list of 2024 gambling industry trends underscores the persistence of unregulated gambling sites and the cybersecurity threat for legal domestic operators among its most impactful potential forces for 2024. Spectrum, which describes itself as a “non-partisan consultancy that specializes in the economics, regulation, and policy of legalized gambling worldwide,” has released its predictive list since 2005. It was not ordered by priority.
  • SBC Americas: US Players Growing Tired Of “Overwhelming” Igaming Marketing
    • An overwhelming majority of US players are growing weary of constant gaming and sports betting marketing and advertising, according to new research. A study from Optimove has revealed that 86% of players turn off gaming websites because of “an onslaught of excessive or irrelevant emails, texts, and push notifications”.  The study – titled ‘Optimove 2023 Report of Players’ Preferences in iGaming Marketing’ – was based on a survey of 396 US citizens aged 21 or over with a household income of over $75,000. It is worth noting the very small sample size when analyzing the data and taking conclusions from such a small group of consumers.
  • AP News: Casino Industry Spurs $329 Billion In US Economic Activity, Study By Gambling Group Shows
    • The casino gambling industry in the U.S. generates nearly $329 billion a year in economic activity, according to a new study by the industry’s national trade association. The American Gaming Association released a study Monday showing the industry’s economic impact in 2022 was up 26% from 2017, before the COVID-19 pandemic hit. Commercial and tribal casinos support 1.8 million jobs, including 700,000 jobs at casinos themselves or related businesses, about the same as in 2017. Those jobs generated $104 billion in wages across the country, up 40% from 2017, according to the study.
  • CDC Gaming Reports: IBIA And IXUP Establish U.S. Partnership For Sports-Betting Integrity Services
    • The International Betting Integrity Association (IBIA) on Monday announced a new partnership with data security and analysis company IXUP to facilitate the collaboration of two suppliers that protect the integrity and social responsibility of sports-wagering ecosystems. The two parties will explore integrity-compliance products and services that seek to enhance the protection of the U.S. sports-betting landscape, notably by creating better-informed operators, regulators, and sports governing bodies.
  • Sports Handle: Sports Betting Regulators Adjust To New Challenges In Wagering Markets
    • Notable sports betting regulators from New Jersey, Massachusetts, Tennessee, Michigan, and other states spoke to several crowded rooms during panel discussions Monday at G2E in Las Vegas, the nation’s biggest annual gaming conference. The regulators shared insights on their jobs and what it looks like to regulate sports betting in 2023. The challenges facing regulators have shifted over recent years, and their job descriptions and day-to-day work looks different than it did just a couple of years ago. One of the key takeaways: Regulators need to constantly adapt to a changing sports betting market.

Maryland

  • PlayMaryland: Maryland’s Casino Revenue Slide Continues, Down To $155M In September
    • Maryland’s summer slide of casino revenue continued into September, falling to its lowest monthly total of the year. Casinos collected just over $155 million in adjusted gross revenue in September, an 11% drop from July. In July, casino revenue totaled $174.3 million. It slipped to $161.4 million in August. The continued decline in September, to $155.1 million, should be concerning. The silver lining is that the declines could provide ammunition to legalize online casino gambling in 2024.

Michigan

  • Bonus.com: ‘Don’t Regret The Bet’ Case Study Shows Michigan Regulator’s Responsible Gaming Campaign Worked
    • Michiganders who’ve been seeing online gambling ads for more than two years have probably also viewed the state regulator’s “Don’t Regret the Bet” commercials during the same NFL games. Those public service ads offering problem gambling prevention tools will continue into 2024, Sandra Johnson told Bonus on Oct. 10. Johnson, who heads the Michigan Gaming Control Board (MGCB)‘s responsible gaming section, spoke to Bonus today about the responsible gaming marketing campaign.

Ontario

  • iGB North America: NorthStar Gaming To Expand Reach Across Canada
    • Ontario-based operator NorthStar Gaming is to expand the reach of its online casino and sportsbook across Canada. Since launching in May 2022, the NorthStar Gaming offering has only been accessible in Ontario. However, this is now be available across all provinces and territories in Canada with the launch of NorthStarBets.com. The launch is possible following the acquisition of Slapshot Media earlier this year. Slapshot Media delivers marketing and operational management services to sports betting and igaming operators.
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