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Why does Legal Online
Gaming matter?

Legal Online Gaming

Accountability

Legal Regulated

Benefits
  • Tax revenue
  • Problem gambling prevention and support
  • Keeps kids out
  • Prevents crime
  • Keeps games fair
Illegal Online Gaming

Zero Accountability

ILLegal UnRegulated

RISKS
  • No taxes paid
  • Zero player protections
  • Lets kids gamble
  • Vulnerable to crime
  • No fraud protection

Responsible Gaming

Protecting players is a core value of iDEA and its members. We work collaboratively, advocating for industry-wide best practices and a proactive approach to responsibility.

iDEA‘s Responsible Gaming Pillars

iDEA‘s Responsible Gaming Pillars

A comprehensive guide to industry-wide integrity and best practices in online gaming.

Download
iDEA's Responsible Advertising Code

iDEA's Responsible Advertising Code

Principles for responsible advertising in the online gaming industry.

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RG Tech Protects!

A Fact Sheet about responsible gaming, driving innovation and leveraging sophisticated technologies to provide a secure and enjoyable experience for online gambling consumers.

Download

TOOLS YOU CAN USE

Helpful infographics, fact sheets, on-demand webinars, and other educational resources on regulated iGaming.

EXPLORE FREE RESOURCES

Annual Report

See IDEA’s initiatives and industry impact during our 2023-24 fiscal year.

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Meet the leaders in online gaming innovation in the U.S.

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